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현재 THE BLUE STUDIO는 BLUE Labs, BLUE Studio, BLUE Productions이렇게 세가지 파트로 나뉘어 운영되고 있습니다. BLUE Labs는 브랜드의 니즈를 반영하여 브랜드의 커뮤니티를 성장시키고, 시리즈화된 디지털 컨텐츠를 기획하고 BLUE Productions은 세계적 수준의 광고와 오리지널 영상 컨텐츠를 위한 촬영 및 제작을 BLUE Studio는 BLUE Labs와 함께 오리지널 IP 컨텐츠를 위한 기획과 캐릭터 개발 프로젝트를 담당합니다.
The Blue Studio launched BLUE Labs to answer brand needs to grow their communities through platform strategy, and motivate their audience loyalty and advocacy through serialized digital content. As BLUE Productions will continue to provide world class video production for advertising and original content.
HOW WE WORK
WHAT WE'VE DONE
2024
Collaborating with professional tattoo artists, the Whopper Tattoo collection featured 50 designs inspired by flames, with barcodes artfully integra-
ted into the grill motif.
2024
We utilized AI technology to produce a video, which has given us a unique opportunity to create original IP content. This breakthrough highlights our ability to innovate and sets us apart in the industry. With this achievement, we have unlocked vast potential for growth.
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